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Special Digital Transformation Edition

Enjoy this special edition of Subscribed, the first business magazine dedicated to the Subscription Economy.

This special edition focuses on digital transformation in the enterprise, covering a broad array of stories around the profound, systemic commercial shift that’s currently underway from products to services, assets to outcomes.

Highlights of this edition include:

  • Box CEO Aaron Levie and Stanford GSB Professor Robert Siegel on “The Industrialist’s Dilemma”
  • Zuora CEO Tien Tzuo on “Why is PTC’s Stock up 85% This Year?”
  • Simon-Kucher’s Madhavan Ramanujam on “Designing Your Product Around Price”
  • Zuora Chief Data Scientist Carl Gold on “The Subscription Economy Index”
  • IBM, Ford & Arrow Electronics Reinvent Themselves as Digital Service Providers

Enjoy this special edition of Subscribed!

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