By 2020, more than 80% of software vendors will be operating a SaaS business model. Industry leaders like Symantec, Qlik, and Alcatel-Lucent have already moved aggressively into this space. But until now, no one has created a roadmap for how to implement a successful monetization framework.
This Playbook is designed to help CEOs and other business leaders responsible for digital transformation to answer the monetization challenge.
Download this Playbook to learn how to:
- Shift to a recurring revenue model (step by step)
- Sell products-as-a-service
- Launch flexible consumption offerings and run a hybrid business model
- Utilize M&A to move into the SaaS space
- Introduce new connected services to drive increased value and monetization opportunities