For the last 100 years, companies have operated primarily under a product-centric business model, where the goal was to make, ship, and sell more units—more cars, more clothes, more computers. Today, consumers and businesses realize the rules have changed. There’s a demand to have products and services delivered on a continual, subscription basis and to upgrade and access new innovations and features constantly without ever having to own them. This is the end of ownership and it changes everything. Our vision is “The World Subscribed” where one day every company will be a part of the Subscription Economy.